Building future
worth through data
Creating future worth through data.
worth through data
Total 176 Posts
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Daehan Nupharm Launches ‘Pokémon Edition’ Children’s Height-Growth Health Functional Food ‘DiNU Key Up’Daehan Nupharm Launches ‘Pokémon Edition’ Children’s Height-Growth Health Functional Food ‘DiNU Key Up’- Newly individually recognized ingredient Hinsamdeonggul (HSy2) applied... to be supplied to 22,000 pharmacies nationwide---------------------------------------------------------------------------------------------------------------------- Daehan Nupharm (054670) announced on the 1st that it has launched “DiNU Key Up,” a children’s height-growth health functional food, as a new lineup under its health functional food brand “DiNU:”, and will move forward with portfolio diversification and expansion into the pharmacy channel. “DiNU Key Up” is a product containing an extract of Hinsamdeonggul (HSy2, also known as Kidari vine), a newly individually recognized functional ingredient for height growth. HSy2 is a domestically produced raw material and is the third ingredient in Korea to receive individual recognition from the Ministry of Food and Drug Safety for its height-growth functionality. As a result of clinical trials, an average height growth effect of 0.9 cm was confirmed after 24 weeks of intake, and statistical analysis secured a high level of statistical significance with P-value < 0.0001. To strengthen product competitiveness, Daehan Nupharm has applied a Pokémon Edition package using globally popular IP “Pokémon” characters. Familiar Pokémon such as Pikachu, Charmander, and Bulbasaur have been reflected in the product design, and consumer promotions for pharmacy customers will also be carried out through limited-edition gift events such as Pikachu key rings. “DiNU Key Up” is scheduled to be sequentially supplied to approximately 22,000 pharmacies nationwide, and among them, about 6,000 pharmacies near pediatric and adolescent hospitals are planned to be supplied first. A Daehan Nupharm official said, “The DiNU: brand continues to strengthen its competitiveness within the pharmacy channel by discovering differentiated functional ingredients and carrying out consumer-friendly promotions,” adding, “As interest in children’s height growth is high, we expect a positive market response.” Meanwhile, DiNU Key Up can be purchased at pharmacies nationwide and will also be sold through online channels starting at the end of April.2026.04.01 -
Daehan Nupharm Launches DiNU: “Direct Oral Probiotics” to Target the Oral Health MarketDaehan Nupharm announced on the 25th that it has launched a new product, “Direct Oral Probiotics,” through its health functional food brand DiNU:, targeting the oral health market. As the demand for probiotic supplements continues to grow in the health functional food market, oral health–focused probiotic products have recently emerged as a new trend. In line with this trend, Daehan Nupharm has introduced a product designed to highlight the core functionality and formulation of probiotic ingredients. The newly launched “Direct Oral Probiotics” is formulated based on patented oral probiotics, featuring a total of 17 probiotic strains with a concentration of 3 billion CFU. The product is available in a chewable tablet form that can be consumed conveniently without water, allowing for easy intake anytime, anywhere. The company stated that this product was developed in response to growing consumer interest in oral health, emphasizing its inclusion of three patented probiotic strains known to help prevent cavities and manage oral conditions such as periodontitis. In addition, users can expect an immediate refreshing sensation in the mouth after consumption, which Daehan Nupharm sees as a key differentiating factor. A Daehan Nupharm representative said, “As consumer demand for oral health products continues to expand rapidly, we plan to keep introducing products that balance both functionality and convenience. We will continue to strengthen our health functional food portfolio centered around the DiNU: brand.” Meanwhile, “Direct Oral Probiotics” is available for purchase through the official DiNU: online store.2026.03.25 -
Daehan Nupharm Acquires A- Rating in KITA ESG Diagnosis and Inspection — Recognized for Its Environmental Management SystemDaehan Nupharm has officially been recognized for its ESG management capabilities, particularly in the environmental (E) domain, by achieving a final grade of “A-” in the 2025 ESG Diagnosis and Inspection organized by the Korea International Trade Association (KITA). The ESG Diagnosis and Inspection was conducted over several months from the second half of 2025 through the end of the year. Ecosian ESG Consulting and the Korea Management Registrar (KMR) participated as implementing organizations, enhancing the professionalism and objectivity of the evaluation. The assessment adopted a more advanced method that included on-site verification of greenhouse gas emissions (Scope 1 and 2) and actual energy usage conditions, going beyond mere document review. The evaluation comprehensively considered factors such as the environmental management system, standards and operating levels for greenhouse gas and energy management, processes for estimating and managing energy use, accuracy and traceability of environmental data, and medium- to long-term reduction targets and improvement plans. The company was recognized for securing the adequacy of its management system and the reliability of its data across all categories. In particular, the newly completed GMP-grade production facility was positively evaluated as the company reorganized its production infrastructure and energy management system, establishing an operational foundation that takes environmental efficiency into account. This achievement is significant as it not only expands production capacity but also lays the foundation for systematically advancing greenhouse gas reduction and energy efficiency improvement initiatives. Additionally, the renewal of the company’s website strengthened ESG and sustainability management content and broadened its communication base with stakeholders. Thed website clearly conveys the company’s sustainable management vision by reflecting its environmental management principles, greenhouse gas and energy management policies, and ESG promotion direction. The implementing organizations assessed that the company had built a stable environmental data management system and established an operational basis to systematically expand reduction activities in connection with the new plant operation. This outcome reflects the company’s continuous efforts to internalize ESG practices within its overall management strategy, rather than merely responding to external evaluations. Based on the results of this evaluation, the company plans to further advance its environmental management system, organically link new plant operations, ESG content enhancement, and data-based management systems, and continuously strengthen the execution of sustainable management. A company official stated, “Achieving the A- grade is the result of our efforts to put ESG management into action through field and data-based management systems, rather than stopping at declarations. We will continue to promote greenhouse gas reduction and energy efficiency improvements, enhance the transparency of ESG disclosures, and strengthen our long-term corporate value and commitment to social responsibility.”2026.01.23 -
Daehan Nupharm Launches Two New Products Under Its DiNU: BrandDaehan Nupharm announced on the 12th that its health functional food brand DiNU: has launched two new products—“Plant-Based Melatonin 5 mg” and “Organic Curly Kale 100”—targeting the rapidly growing clean-label health food market.In the health supplement market, the “clean label” trend, which emphasizes naturally derived ingredients while excluding synthetic additives, has been spreading quickly. In response, Daehan Nupharm introduced products designed to minimize unnecessary components and highlight the inherent value of the ingredients.The newly launched “Plant-Based Melatonin 5 mg” features melatonin extracted from plants rather than synthetic melatonin. The product was developed to meet increasing consumer demand for melatonin supplements as more people seek support for irregular sleep patterns. It comes in powder form and can be conveniently taken about 30 minutes before bedtime.“Organic Curly Kale 100,” launched alongside it, is made entirely from 100% organically certified curly kale powder sourced from Italy. With no additional ingredients, it contains a rich range of nutrients—including vitamins, amino acids, and minerals—in their natural form. It can be mixed into smoothies or yogurt, making it a suitable choice for consumers seeking antioxidant support and nutritional supplementation.A company representative stated, “We believe that reducing unnecessary elements is the essence of premium quality. As preference for nature-based ingredients becomes more pronounced in the health food market, we plan to continuously expand the DiNU: product portfolio with a focus on ‘premium clean nutrition’ and ‘clean label’ offerings.”The two new products are available for purchase through the official DiNU: online store.2025.12.12 -
DiNU: to Host Special Live Broadcast with YouTuber Mona ChoiDaehan Nupharm Co., Ltd.’s health functional food brand DiNU: will hold a special live broadcast with beauty creator Mona Choi, who has 420,000 subscribers, on Tuesday, November 11, at 8 PM through the Naver Shopping Live platform. Since its launch, YouTuber Mona Choi has continuously collaborated with DiNU:’s signature product “Paraotics”.In this broadcast, she will share her characteristic honest and engaging communication style to introduce the product’s features and consumption tips.The event will also include various promotions such as real-time comment events and limited-time offers available only during the live session. The broadcast will be streamed through the DiNU: Store on Naver Brand Store, and viewers can access it via the links below. Live URL: https://view.shoppinglive.naver.com/lives/1773547Preview page URL: https://shoppinglive.naver.com/livebridge/17735472025.11.07 -
[DiNU:] Naver Live Shopping broadcast at 8 PM on October 23The health functional food brand DiNU: will hold a special Naver Live Shopping broadcast on October 23, 2025.During the live event, DiNU’s representative products — Pharaotics (probiotics), DiNU Ascorbic Acid (vitamin C), and DiNU MSM — will be available at exclusive discounted prices.There will also be various giveaways and prize events through a random draw. You can check the broadcast through the link below. [Live Broadcast Page]https://view.shoppinglive.naver.com/lives/1763277 [Live Preview Page]https://shoppinglive.naver.com/livebridge/17632772025.10.23 -
DiNU x FITVELY Appearance: First Kakao Shopping LIVE Broadcast!On Wednesday, October 15, 2025, at 8:30 PM, the health functional food professional brand DiNU: hosted a live shopping broadcast on Kakao Live Shopping together with popular YouTuber FITVELY, who has 1.46 million subscribers. Expanding from live commerce broadcasts primarily on Naver Shopping Live to Kakao Shopping Live, the brand aims to strengthen communication with consumers across multiple platforms. The broadcast could be viewed through the shopping tab in the KakaoTalk app, and viewers could enjoy a special discount until midnight on October 18 as a first-time Kakao Shopping Live benefit. [Live Broadcast Page] https://kko.kakao.com/Mwj6hVkJGz2025.10.17 -
Daehan Nupharm Appoints Baseball Legend Kim Tae-kyun as New Model for ‘DiNU:’Daehan Nupharm hased professional baseball legend Kim Tae-kyun as the new model for its health functional food brand, DiNU:. Kim Tae-kyun, a former star player of the Hanwha Eagles, is widely recognized as one of the most iconic figures in Korean professional baseball history, achieving over 2,000 hits and 300 home runs during his career.Since his retirement, he has remained active as a commentator and TV personality, earning public affection for his friendly and healthy image. Recently, he joined the cast of “Strongest Baseball Season 4”, further connecting with fans. DiNU: is Daehan Nupharm’s function-focused health functional food brand, developed under the philosophy of offering “the most ideal health supplements centered on function.” By emphasizing scientific evidence and the proven efficacy of ingredients, the brand aims to provide consumers with reliable health solutions. DiNU aspires to go beyond simple health supplements to set a new standard for everyday health management. Kim Tae-kyun’s career and dedication to self-care and health strongly align with the core values of the DiNU brand. Through this partnership, Kim will participate in a wide range of promotional activities, including advertisements, promotions, and both online and offline campaigns.2025.09.17 -
Daehan Nupharm Publishes ‘Fair Trade Compliance Manual’ and ‘2025 Fair Competition Guidelines’● Strengthening ethical management and setting industry best practices ● Enhancing fair trade competency through practical, field-oriented guidelines Daehan Nupharm has published and distributed the “Fair Trade Compliance Manual” and the “2025 Fair Competition Guidelines” to all employees. This initiative reflects the company’s commitment to fostering a transparent and fair corporate culture and reinforcing its social responsibility within the pharmaceutical and biotech industry. It also aims to bring Daehan Nupharm’s management philosophy of “trust built on principles” into practical implementation and help employees better understand and comply with fair trade regulations. The newly released Fair Trade Compliance Manual is designed to make relevant laws and regulations easier to understand and apply. It explains complex legal concepts and common violation cases using illustrations and cartoons to enhance readability and accessibility. The manual includes key court precedents and Fair Trade Commission rulings on issues such as unfair collusion, abuse of superior bargaining position, and rebate practices, providing employees with concrete decision-making standards. It also features self-assessment checklists, department-specific compliance tips, and Q&A sections to support practical use in daily operations. The accompanying 2025 Fair Competition Guidelines provide in-depth instructions tailored to the unique characteristics of the pharmaceutical and biotech industries. The guidebook clearly outlines the company’s CP (Compliance Program) vision and organizational structure, and details the regulations, procedures, case studies, and legal standards for activities such as sample distribution, donations, support for academic conferences and product briefings, and clinical trial-related initiatives. This allows employees to apply clear and practical guidance in their respective areas of work. Fair trade goes beyond legal compliance — it is a core value for sustainable growth. These new publications are expected to not only enhance employees’ work efficiency but also strengthen their ethical competencies, laying the foundation for a transparent and trusted corporate culture. Moving forward, Daehan Nupharm will continue to lead the way in promoting a fair trade compliance culture and contribute to building greater trust across the pharmaceutical and biotech industry by setting model standards for transparent and ethical business practices.2025.09.16


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