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Luthione Cosmetics Introduced in China
2016.09.07
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Daehan New Pharm participated as an exhibitor at the International Beauty Expo (CIBE) held in Guangzhou, China, from September 4th to 6th, 2016, to promote its Luthione cosmetics line.
The International Beauty Expo is Asia's largest cosmetics and beauty professional exhibition, featuring over 3,800 companies from 26 countries. At the event, Daehan New Pharm showcased seven Luthione cosmetics products, including skin toner, lotion, cream, eye cream, and mask packs, along with medical devices, receiving significantly higher interest than expected.
Luthione cosmetics differentiate themselves from typical products by using cucumber extracts instead of purified water commonly found in cosmetics. Adhering to a “10-Free” policy, the products minimize chemical ingredients by excluding parabens, artificial colors, surfactants, benzyl alcohol, artificial fragrances, and more. Instead, the formula includes eight types of vitamins to maximize skin nutrition. Moreover, the inclusion of glutathione and a luminous network formula enhances whitening and radiant skin effects.
The Luthione brand was already well recognized among Chinese tourists (Youkers) visiting for beauty treatments, known for its skin whitening injection. Leveraging this brand recognition, Daehan New Pharm expanded into the cosmetics field with Luthione and plans to actively market the brand to ensure successful establishment in the Chinese market. |


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